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Decoding Y2K Fashion Trends: Here's What Actually Looks Good 20 Years Later

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The April Allure Beauty Box Is Here New! 2021-04-12 09:00:00Calming moisturizer? Check. Supremely wearable eyeshadow quad? Check. Hydrating eye serum that would normally cost $85? Check, check, check.

Viola Davis Finesses Her Lashes With a $9 New! 2021-04-12 08:00:00We spoke to the actor about her beauty routine, including her low-maintenance hair regimen.

These Are Allure Editors' Favorite New Beauty Products New! 2021-04-12 08:00:00See what our editors can't get enough of this week.

23 Asian-Owned Beauty Brands to Shop and Support 2021-04-11 12:00:00Impossibly shiny hair, polished manicures, and dewy makeup are only a few products away.

I Thought I Just Had Dry Skin, But 2021-04-11 10:00:00After talking to the pros, I got to the bottom of my pesky rash.

Are You Seeing All This Gen Z Green? 2021-04-11 08:00:00There's a new(ish) shade in town.

How to Apply a Store-Bought Hair Gloss at 2021-04-10 15:00:00Here, the experts tell Allure everything you need to know.

How to Find the Best Eyebrow Color for 2021-04-10 12:00:00Here are three experts' best tips on how to narrow down your most complimentary shade.

How One Brooklyn Coffee Shop Pivoted to Mutual 2021-04-10 08:00:00Zenat Begum, founder of the popular Playground Coffee Shop, on finding your role in the revolution.

Our 9 Favorite Skin-Care Products From The Inkey 2021-04-10 08:00:00After winning back-to-back Allure Best of Beauty Awards, the "$15-and-under" brand keeps impressing us every day.

More Millennials Are Skipping Fillers and Going Straight for 2021-04-09 14:20:25Tired of treatments that wear off over time, many patients are choosing procedures with lasting results instead.

21 CBD Products That Will Elevate Your Beauty 2021-04-09 14:00:00Cannabidiol is showing up in hundreds of skin-care, hair-care, and makeup products where it was once few and far between.

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